Jul 19
My New Years resolution for 2007 was to become a published author, with the thought of writing an SEO book which tackles search from the corporate and in-house point of view. This idea fell by the wayside when several friends in the industry also announced similar intentions (although with different angles and subjects).
The book which I was planning would not just cover the basic Best Practice areas, but also tackle issues such as Black Hat SEO and dealing with agency bullshit. I’ve worked with some of the biggest brands on the web, and really think that there’s still a lot to be learnt when dealing with corporate websites.
Would you read such a book, and should I follow my ambitions?
July 19th, 2007 at 1:28 am
Definitely! Let me know if I can proofread it for you!
July 19th, 2007 at 10:34 am
I’d read it…would be nice to hear a non-arsekissing perspective on these issues.
July 19th, 2007 at 3:01 pm
After just spent a month or so trying to place an seo contract with an agency I think this book would be very interesting.
Agency bullshit like ‘blue sky thinking’, determining whether you are comissioning a link broker or an SEO, and actually finding firms that can implement as well as come up with ideas……….
yeah, a book would come in useful
July 20th, 2007 at 3:22 pm
Sounds like a decent read but sounds more suitable for a short ebook than a proper paperback.
Especially since its quite a transient topic and online marketing is re-shapring agency engagement now.
July 20th, 2007 at 4:19 pm
I definitely think you should go for it. As Julie says, we need something that tells it like it is, and from different angles. Maybe now’s the best time to do it and uncover the gold so to speak. I have a feeling that very soon, this kind of books may start coming out in print, and then you’ve missed the boat ;o)
Ever since Search Engine Marketing, Inc, I haven’t seen a quality paper-based book on SEO…
July 25th, 2007 at 10:20 pm
yeah go for it donkey…I mean who wouldn’t want to buy a book written by a donkey??
July 25th, 2007 at 10:21 pm
crap…just realised everyone elses comment were all serious…
errr….I think you should go for it Rob, I can translate it into swedish for you ;0) Oh feck…I’m not Swedish…
July 25th, 2007 at 10:23 pm
Have you been drinking Lisa?
July 25th, 2007 at 11:19 pm
She’s been drinking VODKA, is what she’s been drinking!
July 29th, 2007 at 4:48 pm
Do it! Not only will I be first in line to buy it, I’d be happy to promote it.
And since you’ve got an offer to translate it into swedish, I’d be happy to help you translate it into English. Y’know, take out all the ‘you alright’?’ and ‘mate’s’ and stuff.
July 29th, 2007 at 7:10 pm
Go for it!
All the SEO books I have seen tackle SEO from a mom and pop point of view.
Not sold out the corporate hell hole long enough see all agency bullshit, to busy dealing with all the internal crap, and explaining basics to senior management who just don’t get it.